Wednesday 5 December 2012

Wednesday 28 November 2012

Framing Ideas

After our location shoot, we did some framing tests to see how our ideas looked on the camera. This frame test was a mock narrative scene of me and Yvette walking back from a date.

Time Management

Yvette another group member designed a timeline of all our deadlines and handins so that our group could stay on top of our project.

Target Audience-Voki

Monday 26 November 2012

Audience Demographics

While researching into target audience, I was able to access some audience statistics for one of Maverick Sabre's videos. I couldn't access the 'Look What I've Done To You' video due to legal reasons. The audience statistics are from a live video he recorded on his VEVO page. Based on the research I found on audience statistics I will create a target audience voki for the indie/soul genre.

Audience Demographic's


Questionnaire Results

https://docs.google.com/spreadsheet/ccc?key=0AocO4A7LAOoKdG9nekFSb3JITGdXaHVmQ0E3MmRKYlE&pli=1#gid=0

Monday 19 November 2012

Things to do and Improvements

Things To Do
Finish storyboard.
Compare test shoots with Maverick Sabre music videos.
Screenshot of group showing communication between each other via facebook.
A location shoot- showing a range of different angles of the performer.
Research into prop list. Performer to learn lyrics to the song.
Develop my personal profile.

Things to improve on my blog.
Separate compact slides into smaller sides.
Make my blog less text heavy
Provide an easy navagation system for examier and teachers.

Wednesday 3 October 2012

Andrew Goodwin Theory

Andrew Goodwin devised a theory that 'music videos are merely an extension of the lyrics'.
Videos normally tell a narrative.
Lyrics portray imagery based on lyrics It is unusual for lyrics not to relate to the video.
I have supported and argued against Andrew Goodwin's theory by analyzing:
Ed Sheeran-A-team, Fatboy slim- Praise You, Bruno Mars- Lazy Song.

 Bruno Mars' lazy song plays both a literal and non-literal to the lyrics as he sings a lyric and he then he performs the action on the screen such as 'throw my hands in my pants'. However at points in the video Bruno Mars starts dancing around in his bedroom and living room with a group of monkeys which have no relevance to the lyrics within the song. After this research into the lazy song video both supports and argues against Goodman's theory as some lyrics have literal meanings and others have no meanings to the song lyrics.

Fatboy slim's video of praise you rejects Goodman's theory as the lyrics have no relevance to the video. The video consists of a group of strangers performing a dance routine in the middle of a shopping center. The only lyrics that play relevance to parts are the video are after the performance when bystanders applaud after the performance could extend the lyrics of 'praise you'. Fat boy slim goes against regular music videos as it is completely made up of performance shots and normal music videos have a balance of narrative and performance shots.

 Ed Sheeran's video of A-team has more of a metaphorical meaning to Goodman's theory as the lyrics create images rather have literal meaning within the video. The base of the video is a young woman who is poor and uses prostitution to gain money in order to buy drugs. Some lyrics have literal meanings such as 'go mad for a couple grams' and 'long nights strange men' in this case Goodman's theory is supported as the lyrics support the narrative within the video.

Monday 1 October 2012

Music producers of the Indie music genre

Research into Maverick Sabre and other artists- designed by Shakira Rawlins

Research into genres- Volume 2- Pop

Rsearch into genres-Pop

Brief- Music Project A2- Introduction

 

A promotion package for the release of an album, to include a music promo video, togetherwith two of the following three options:

 

1 – A website homepage for the band:

 

2 – A cover for its release on DVD

 

3 – A magazine advertisement for the DVD

We were given the choice how to present our A2 project. The choices were using blogger, wordpress or wix. As I used blogger last year for my AS project I decided to continue using blogger as my skills were the advanced on this website than wix or wordpress and was the website I felt must comfortable using.

Wednesday 27 June 2012

Skills developement

Research and Pre-Production During my AS year, my research skills developed through the use of blogspot.com and the applications available. Firstly I watched several films from different genres and focused on the conventions of the genre. After Me and my group set up a questionnaire for our focus group to acquire information about what their preferred genre is and realistic conventions. I had good skills within word and power point before my project but I developed these skills further throughout my AS film project. I did a brief analyse of each film and I mainly focused on thriller and horrors. After a discussion we decided on horror as our chosen genre, we choose horror as it was the most realistic genre that we could create with a very small budget.


Techniques Before I started my AS year, I wasn't aware how to create a successful blog or to use the applications on the blog. I wasn't aware of Voki's, Vidmeup and slideshare. The voki says things when you type your information into the voki website. We used the voki technique when describing our target audience creating 4 persona's, 2 girls and 2 boys all teenagers- having their own separate interests. We continued these persona's into our filming process by giving each actor within our film (The Watcher) similar interests and personality to our target audience. Slideshare was a very helpful tool that allowed us to publish PowerPoint on our blogs and avoid having to use a new post per slide. The main bonus about slideshare was it was not at all time consuming  meaning we were not wasting time during our project. I used Vidmeup to upload our trailer onto my blog however other members of my group used Vidmeup to upload their evaluation answers.